Friday, April 10, 2009

Repetition is the Main Ingredient to Advertising

Advertising is an essential part of growing and expanding yourbusiness. You cannot expect your business to grow without consistentadvertising and promotion. This does not mean you need to break thebank to advertise. You do not need to use expensive advertisingmethods to promote your business. You do, however, need to beintelligent in how you advertise and you need to be realistic in whatto expect from your advertising. The most important thing is tosimply hang in there with very consistent advertising that is placedin good sources. Many businesses fall into what could be called the now you see me, nowyou do not syndrome. This is a common scenario with home-businessowners. They place an ad in a newsletter, magazine, newspaper, directmail, TV or website and when they do not see quick results they pulltheir ad after a very short run. This is one of the biggest mistakes abusiness owner can make. Studies show that often a consumer needs to see your ad (product orservice) a number of times before making a buying decision. Not onlydoes repeating your ad give your company recognition with theconsumer, it also gives your company believability. Learn from the very expensive mistake of one internet-company. Thiscompany put their entire advertising budget into a one-timeadvertising spot during the Super Bowl. They hired extra people toman the phone center, expecting huge results. After all, this wasthe Super Bowl with millions upon millions of viewers. But guess whathappened? The phone hardly rang at all. They were dumbfounded andlost their advertising budget completely. Effective ads repeated manytimes in a good publication or TV spots aired during multiple programsover an extended period of time would have given this company the goodresults it was looking for. You cannot expect great results with aone-time shot at advertising. Even if you are advertising to millionsof people, repetition is the key. Your business needs three things from you: Time, energy, andadvertising. Be realistic always and apply the law of averages. Ifyou throw dice enough times, you will get snake eyes. If you plantenough seeds, you will reap an abundant harvest. These universal lawsare not just true in advertising and business, but in our daily lives.It will not all happen overnight, but it will happen sooner than youthink if persistence is utilized. Do the effective and efficientactions in your particular business and always remember that the onlything more important than activity is: Massive activity. Theactivities that you need to do in your business are simple andtherefore easy. Never neglect to do the easy things that you can doevery day. Sow those seeds consistently for at least 90 days and havepatience. Always hold the image in your mind of your businessprospering and bringing to you all the money you will ever need. Itwill happen. Dallas If you are searching for a very reliable income from home thatprovides high earnings quickly with long term dependability, comevisit with us; http://DallasWealthBuilders.com

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